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英语练功房

Challenge both your English & minds

 
 
 

日志

 
 

0421b  

2016-04-21 09:39:26|  分类: 默认分类 |  标签: |举报 |字号 订阅

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(P1) Haagen-Dazs (哈根达斯雪糕) from Europe started in 1989 and is 5-10 times more expensive than regular ice creamThere is no real advantageHowever, it adopted a unique marketing strategy, and quickly occupied the market as a top ice cream brand

(P2) Haagen-Dazs did not set up shops in ordinary supermarkets or grocery storesHaggen-Dazs leisure fashion shops are located in busy sections of mallsThe layout is carefully planned to create an elegant atmosphere, and sometimes, a flagship(旗舰) store will cost several million dollars

(P3) Compared to other ice cream brands, Haagen-Dazs consumers are tightly groupedIt is understood that Haagen-Dazs seldom does television advertisingThe majority of ads are highly visual impact of the print adsIn particular many advertisements look those pyramid tip consumersMoreover, as long as the  consumer who spends 500 Yuan to fill in a small form can become their members, these members will be regularly sent advertisements by direct mailPraise of customers is a powerful weapon for Haagen Dazs

(P4) There is always much creative ingenuity in Haagen-Dazs advertising, so it is remembered by the people:

Initial advertisements such as: “Delicious Haagen-Dazs, like 24K gold, Kobe beef from Japan, original palm oil, mushroom truffles and Chinese ceramics

☆“Love her, let her eat Haagen-Dazs.” This classic advertisement attracted numerous Haagen-Dazs lovers who became regulars

(P5) Today, Haggen Dazs has about 700 stores in 55 countries with annual sales of more than 1 billion US dollarsHaagen-Dazs has become the world’s most popular ice cream brandIn the United States, its market share is 61%, 1% in France, 46% in Japan, 4% in Singapore, and 5% in Hong Kong

(P6) Determined to win the majority of wealthy customers they combined positioning in the marketplace with dedicated brand goalsThis is the real secret of success

 

12Which of the following shows the structure of the passage?

 

13According to the initial advertisements of Haagen-Dazs, they stress that it is _________.

A. expensive          B. excellent              C. special               D. popular

14Why does Haagen-Dazs seldom do television advertisements? ______________

ABecause it can’t afford to do television advertisements

BBecause it doesn’t think television advertising attracts consumers

CBecause its design isn’t suitable to be broadcast on the television

DBecause it focuses on its target consumers by using other media

15What is the best title for the passage?

A. The origin of Haagen-Dazs.

B. The marketing strategy of Haagen-Dazs

C. The creative advertisements of Haagen-Dazs

D. The Influence of Haagen-Dazs around the world

 

 

第二节(共5小题;每小题2分,满分10 分)

根据短文内容,从短文后的选项中选出能填入空白处的最佳选项。选项中有两项为多余选项。           

In my experience working with children, self-confidence or a lack of confidence can have a big effect on whether a person is able to overcome the challenges they are experiencing, such as fear and anxiety as well as other concerns. When children build their self-confidence, meaning they believe in themselves more, they become more comfortable with themselves.    16    

1. Create a pretend play.

Allow a child to create a puppet show(木偶表演)to express the difficulty he is having. For instance, if the child is afraid of the dark, have him come up with a puppet show about a puppet that is afraid of the dark.    17    If the child doesn’t seem to be coming up with a way to help the puppet overcome his fear, present some questions to see if he can come up with a way to help the puppet.

2.    18  

Many children with low self-confidence display behaviors that suggest they do not believe they can do things on their own. To encourage independence, when a situation appears in which the child states he can’t do it or wants you to do it for him, encourage the child to do the activity.    19  

3. Raise self-awareness.

Helping children to become more aware of who they are can help build self-confidence. Children with low self-confidence may not be very decisive. They may say I don’t know a lot or may hesitate when you ask them questions about themselves.    20    To do this, be supportive of the answers they provide by making sure not to discount or make them feel like they need to change their answers in any way.

 

A. Develop speaking skills.

B. Encourage independence.

C. Praise any effort he makes.

D. ln addition, help the children to accept their own answers.

E. Many play therapy activities can also be used on adults.

F. Here are three techniques for improving children’s self-confidence.

G. Have him create a title for the puppet show and then make the show.

 

第二部分  英语知识运用(共两节,满分45分)

第一节  完形填空(共20小题;每小题1.5分,满分30分)

       阅读下面短文,从短文后各题所给的四个选项(ABCD)中,选出可以填入空白处的最佳选项,并在答题卡上将该项涂黑。

Elaine was a saleswomanwho drove all over the city five days a weekWhen all the freeway lanes were at a dead stop, she would drive quickly along the emergency laneWhile driving she usually  21   on her cell phone. Drinking a soda or eating a sandwich----her handslegs and mouth were always  22  while she was driving

Last night she got  23  in Friday evening rush hourShe was going to be   24   for her dateShe was already   25  when things seemed to be getting worse and all the traffic stoppedElaine drove  26  over to the emergency laneSoon she saw the red flashing lights in the mirrorShe had to  27  her carA good-looking officer walked up.“Officer, Im pregnantI have constant morning sicknessIm just trying to get to the nearest store to buy my  28   . She looked at the officer with  29  eyes

He looked at her pitifully, then said  30  .“Okayma’am Take the first exit you come toI hope you’ll be feeling better.

The officer walked back to his car and Elaine drove onThis was the second time that  31  had worked for herShe had one more thing to do before she got homeShe had to mail a packageWhen she got to the shopping mall at 7 pmno parking was  32  except for the handicapped (残疾人的) space Elaine drove right into itIt would only be a minuteand she told  33  All she had to do was  34  the mailbox storeget the package  35  and pay the clerk

Fortunatelythere was no  36   in the storeEverything was done so  37   that she was whistling while she walked back out to her carThen she stopped        38   There was an envelope on the windshieldShe opened it slowlyShe knew  39   it wasbut not how much it wasShe screamed when she saw the   40   A dog started barking

 

21Adepended       Bcarried      Ctalked              Dsold

22Afull                  Bopen       Cfree                 Dbusy

23Ahurt            Bstuck          Cannoyed         Dpunished

24Alate                 Bready        Cexcited            Dmad

25Asatisfied       Bangry        Cexhausted        Dcalm

26Aunwillingly    Bimmediately   Cguiltily            Dgratefully

27Astop                Bstart          Cdiscard            Dspeed

28Agas                  Bticket        Cmedicine          Dpackage

29Aproud           Baggressive   Caddicted          Dinnocent

30Asoftly          Brudely        Cstrictly             Dskeptically

31Aofficer       Bexcuse        Cdriver              Dmistake

32Aadoptable     Baccessible   Cacceptable        Davailable

33A the clerk     Bthe guard    Cthe  worker    Dherself

34Atake out       Bget out      Crun into          Dpush into

35Aweighed         Bbought      Crepaired                  Dpaid

36Acar                     Bline             Cpolice              Dservice

37Aquickly        Bslowly        Cstrangely          Dquietly

38Atalking       Bdriving     Cthinking           Dwhistling

39Ahow            Bwhy                  Cwhat          Dthat

40Aletter           Border          Camount            Dinvitation

II

注意事项:

0.5 毫米黑色笔迹的签字笔将答案写在答题卡上。写在本试卷上无效。

 

第二部分  英语知识运用(共两节,满分45分)

第二节(共10小题;每小题1.5分,满分15分)

    阅读下面材料,在空白处填入适当的内容(不多于1个单词)或括号内单词的正确形式。

When someone has deeply hurt you, it can be very difficult to let go of your anger. But forgiveness is possible --- and it can be surprisingly    41    (benefit) to your physical and mental health. So far, research    42    (show) that people who forgive can have more energy, better appetite and better sleep. “People who forgive show    43    (little) anger and more hopefulness,” says Dr. Frederic Luskin, who wrote the book Forgive for Good. “So it can help reduce the tiredness out of the immune system and allow people    44    (feel) more energetic.”
    So when someone has hurt you, cool down first. Take a couple of breaths and think of something    45    gives you pleasure: a beautiful scene in nature, or someone you love. Don’t wait for an    46    (apologize). “Many times the person who hurt you may never think of apologizing,” says Dr. Luskin. “They may have wanted to hurt you or they just don’t see things    47    same way. So if you wait for people to say sorry, you could be waiting a very long time.”
    Next keep in mind that forgiveness does not necessarily mean    48    (accept) the action of the person who upsets you. Instead, learn to look for the love, beauty and kindness around you. Finally, try to see things    49    the other person’s perspective. You may realize that he or she was acting out of ignorance. To gain perspective, you may want to write a letter to       
   50   (you) from that person’s point of view.

 

第三部分  写作(共两节;满分35分)

第一节  短文改错(共10小题;每小题1分,满分10分)

假定英语课上老师要求同桌之间交换修改作文,请你修改你同桌写的以下作文。文中共有10处语言错误,每句中最多有两处。每处错误仅涉及一个单词的增加、删除或修改。

增加:在缺词处加一个漏字符号(),并在其下面写出该加的词。

删除:把多余的词用()划掉。

修改:在错的词下划一横线,并在该词下面写出修改后的词。

注意:1.每处错误及其修改均仅限一词;

2. 只允许修改10处,多者(从第11处起)不计分。

 

This afternoon I went to see my grandfather by a busIt was very crowded and I had to

stand
Besides methere was a woman hold a little boy in her armsIn front of her, a young man occupies two seatspretending to be sleepingI heard the little boy curious asking his

 

mother,  “What’s wrong with the uncle?” I had thought that perhaps the woman will blame the

 

manBeyond her expectationsthe woman answered with a smile“Be quietThis uncle must very

tired because of hard work.” The young man must have heard the word
His face turned red but

offered one seat to the woman at once

 

2015学年第一学期高三调研测试(二)英语参考答案

第一部分 阅读理解(共两节,满分40分)

第一节(共15小题;每小题2分,满分30分)

1-5: CADBC  6-10: ACBCD  11-15: CBADB

第二节 (共5小题;每小题2分,满分10分)

16—20 FGBCD

第二部分 英语知识运用(共两节,满分45分)

第一节   完形填空(共20小题;每小题1.5分,满分30分)

21~25 CDBAB  26~30 BACDA    31~35  BDDCA   36~40 BADCC

 

第二节 语法填空(共10小题;每小题1.5分,满分15分)

41.   beneficial    42. has shown/shows     43. less        44. to feel      45. that 

46. apology      47. the          48. accepting    49. from       50. yourself

    第三部分 写作(共两节,满分35分)

第一节  短文改错(共10小题;每小题1分,满分10分)

1.【答案】by后的冠词去掉           2.【答案】Besides → Beside

3.【答案】hold → holding             4.【答案】occupies→ occupied

5【答案】curious → curiously          6.【答案】will→ would

7. 【答案】her→ my                 8.【答案】must后加be

 

 

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